Chapter 491 A Hundred Million
Chapter 491 A Hundred Million
It was a significant day for Cross Group and the town of Channing.
Following the approval of the FDA for the Hope liver cancer vaccine, the establishment of the
pharmaceutical factory Phoenix, and the final resolve of all problems regarding the workers and
facilities, the vaccine now entered the phase of mass production.
Once the vaccine went into mass production, the next thing to do now was the marketing of the
vaccine.
After a long meeting, Penny and the senior management decided to start promoting the vaccine and
kick start its sales.
One of the most effective ways for such publicity was via endorsement of celebrities, followed by
advertising through different medias.
Cross Group had chosen a list of celebrities for this purpose before they finally decided on Ms. Melanie
Zane as the brand ambassador, who was now the most popular celebrity in the country.
Melanie Zane was once an unknown actress, but after acting in a famous medieval drama, her fame
had skyrocketed to unprecedented heights.
After that, she acted in a few other films, which all became huge box office hits.
These high-grossing films had further affirmed her status as the current superstar of the country!
It was her beauty and explosive popularity that made Cross Group decide on her as the ambassador.
However, her endorsement fee was incredibly pricey.
For most popular actresses, their endorsement fees would range between a few hundred thousand to a
few million.
But Melanie's endorsement fee was at least 50 million!
And this time, her price for Cross Group was a whopping 100 million per annum!
Penny thought the fee was too pricey, hence she and Nathan invited Melanie over for dinner at Victoria
Station Restaurant to discuss her endorsement fees.
Both parties had arranged to meet up by 12 pm, but Nathan and Penny waited until 2 pm before
Melanie finally showed-up belatedly with her manager, Hugo Lawson, and a hoard of her staff.
The plump Hugo smiled at the couple before explaining, "Mr. Cross, Ms. Smith. Sorry for being late. We
were stuck in a jam just now.”
Nathan's face was cold as he listened to him. I don't remember any place in Channing where the traffic
jam can last up to two hours.
On the other hand, Penny smiled politely in return. "Oh, it's fine. We've just arrived too."
Pulling out her chair, the gorgeously dressed Melanie plonked herself down imperiously and took out
her make-up set.
She then proceeded to fix her make-up and uttered impatiently. "Just shoot. My time is precious and I
don't have much time to spare. You must be from the Cross Group, right? How much are you willing to
pay for my endorsement fees?"
Nathan frowned even deeper at her words.Girl, we have waited for you for a whole two hours! Do you
think our time is not precious?
Now he was starting to doubt if Melanie's personality was worth the pay for her endorsement. He had
to reconsider if her character fit the role of Cross Group's ambassador.
Penny put on a sweet smile. "Mr. Lawson, Ms. Zane, usually the endorsement fees for famous
actresses are below 20
million."
"But we really like Ms. Zane and we sincerely wish you can be our ambassador, so our company is
willing to pay 50 million for your endorsement.” Coոtent of Drаmаոovels.cоm
Penny replied sincerely, "I can assure you this is a very fair price for your endorsement and no other
celebrities can get the same offer as you.”